Logo was designed to celebrate Lenox Tools 100 years of innovation.
Managed and led the 2015 Product Catalog.
City Mini GT Travel System
During the launch of the new City Mini GT travel system, we also introduced a more upbeat look by using the logos green and urban scenery.
Concepts were created to highlight the three tiers of the new Sharpin technology with the use of illustration. The lower tier would use the illustration style such as a rough comp. The progression towards a higher price point product would use less illustration and more photography.
